Resource: Framing toolkit -Talking about Poverty (JRF).

The Joseph Rowntree Foundation (JRF) want to inspire action and change to solve UK poverty.  To help with this challenge, they are changing the story of how we tell about poverty, using framing recommendations from the FrameWorks Institute’s research.  This brilliant toolkit explains what framing is, why we’re using it, and how you can put it into action yourself.

Amazing piece of work.  See it here.